by Damien on September 25, 2010 in Uncategorized
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The majority of the online marketers realize that to be successful with SEO, getting relevant backlinks to your site is important. So they work hard to find and acquire all the relevant backlinks they can to maximize their search engine traffic. However, there are many times when these link building efforts don’t yield the right results due to some common mistakes.
Every marketer makes mistakes, and sometimes they are costly ones. So that’s why it’s a good idea to learn from others with more experience. This article will show you how to deal with these linking mistakes, after you learn how to spot them.
Failing to check for the “no follow” tag is something a lot of marketers forget about, or don’t know. When a link is ‘no follow,’ the engine spiders will not follow that link – but in a certain way. If your link resides on a page that assigns the no-follow attribute, then you won’t receive the linking power credit you were hoping for. So be sure to check before you post your link, whether it’s a blog comment or other kind of link.
You can find link exchanges that advertise for link building. But you need to be careful to avoid being scammed. Using a link exchange can still work for you, and they are white hat SEO practice. But you’ll find that not every one of them will be worth the trouble. If it’s a scam, you will pay them for a link. Then either they take it down a little later, or it’s posted somewhere with a no-follow link attribute. So do check that your links are still in place, and always try to find a reputable link dealer.
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Another common link building mistake is working on getting backlinks from sites that have separate links pages, or dedicated pages filled with other links. You’ll see far better results getting a link from a page that doesn’t already send out backlinks to hundreds of other sites. Many of these pages happen to have 200+ backlinks and having your link among all these links wouldn’t make much of a difference. However, some directories will use a ‘nofollow’ tag on backlinks showing on their pages. This means even if there were 200+ links on that one page, with most of them being “nofollow, excluding yours, then it will count.
The backlinking aspect has both known and unknown considerations. If you break any of these rules, even by mistake, then you’ll be facing penalties and problems. It’s always smart to keep yourself current with latest info on linking and SEO. This will help stop costly mistakes plus help you be in front of your competition. Avoiding these mistakes will make linking a better experience and get you higher positions.
September 25, 2010 | No Comments Posted in Uncategorized
